Proposes a theory of human distinctiveness based on the capacity to build and apply "mental models" （or "frames"）。 Such models are "a cognitive muscle" we can use to increase our alternatives and achieve better outcomes。 Lots of business examples as well as "social justice" ones。 A plea for cognitive pluralism as a way to recast the foundations of classical political liberalism， but one that relies heavily on a human exceptionalism which may no longer be sustainable。 Proposes a theory of human distinctiveness based on the capacity to build and apply "mental models" （or "frames"）。 Such models are "a cognitive muscle" we can use to increase our alternatives and achieve better outcomes。 Lots of business examples as well as "social justice" ones。 A plea for cognitive pluralism as a way to recast the foundations of classical political liberalism， but one that relies heavily on a human exceptionalism which may no longer be sustainable。 。。。more